The manufacturer of national shoes from Tatarstan became an exporter thanks to state support

3 February 2026, Tuesday

The manufacturer of national shoes from Tatarstan became an exporter thanks to state support

The KIEZ brand (https://kiez.ru /) was founded in Tatarstan's Kukmor in 2016 as a small entrepreneurial project aimed at reviving interest in traditional footwear and adapting it to modern market demands. Today, thanks to state support, the company has managed to reach the level of more than 10,000 pairs of shoes sold per year.

The company is also an exporter to the CIS countries, Europe and the USA.

Among the non-financial support measures provided to the company:
➡️ Participation in international exhibition and fair events in the Russian Federation and abroad;
➡️ Search and selection of a foreign buyer;
Participation in comprehensive acceleration programs;
, Placement on international marketplaces;
➡️ Certification of "Made in Russia" products.

Thanks to the state support received, the company managed to expand its product range, increase production capacity, significantly expand its geographical presence and sales markets, and confirm product quality through the "Made in Russia" certification.

Source (https://mert.tatarstan.ru/index.htm/news/2488770.htm ) 

Taliya Minullina, Head of the Investment Development Agency of the Republic of Tatarstan:

"Can an investor implement a project today without support measures? The answer is yes, it can! Is it more pleasant for him to do this with support measures? Again, the answer is positive — nicer! Because this is an opportunity to mitigate risks, improve the financial model, increase sales and not involve additional financial partners out of necessity in the project and even shorten its implementation time. The Investment Development Agency of the Republic of Tatarstan regularly carries out work to analyze the availability of state support measures and limits, to bring such useful information to the business community, and to provide numerous investor consultations in terms of applying support measures to specific investment projects. It is a living mechanism that changes with enviable regularity.

The booklet "Support Measures" contains recent government support measures for 2025 and those planned for implementation in 2026. Today, the urgency of providing preferential conditions for business from the government is growing. If we want to collect more taxes from investors, then we need to provide them with comprehensive development assistance, because in this world everything must be balanced!"


Booklet "Support measures" (https://tida.tatarstan.ru/meri-podderzhki-8865409.htm )

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